Types of Projects You Can Build inside the FlexiFunnels

A project in FlexiFunnels is simply the container for your pages. Most projects are funnels — a set of pages that guide a visitor step by step toward one goal (joining your list, buying a product, signing up for a webinar, and so on).

FlexiFunnels gives you ready-made project types, each built for a specific goal. Here's what each one is, who it's for, and which pages it includes — so you can pick the right one with confidence.

1. Collect Emails (Lead Generation Funnel)

Goal: Grow your audience by collecting email leads. Best for: Building a mailing list with a free offer or lead magnet (a checklist, ebook, free guide, etc.).

Pages included:

• Email Opt-in Page — captures leads with an attractive free offer.
• Thank You & Download Page — delivers the promised resource and thanks them.

? Open the full guide

2. Sales Funnel

Goal: Turn leads into paying customers, step by step. Best for: Selling a product while maximizing each customer's value with offers along the way.

Pages included:

• Email Opt-in Page — captures the lead.
• Thank You Page with Tripwire Offer — offers a low-cost product right after opt-in.
• Sales Page — presents your main product or offer.
• Checkout Page — collects payment securely.
• Upsell Page — adds related offers to increase the order value.
• Order Confirmation Page — confirms the purchase details.
• Thank You & Download Page — delivers the product and thanks the customer.

? Open the full guide

3. Product Launch Funnel

Goal: Build excitement and sales for a new product through a planned launch sequence. Best for: Big launches where you warm up your audience with content before you sell.

Pages included:

• Email Squeeze Page — collects interested leads.
• Video Pages (1–3) — share pre-launch training, behind-the-scenes, or product info.
• Sales Page — drives action and sales.
• Order Page — secure checkout.
• Thank You Page — final confirmation and delivery.

? Open the full guide

4. Launch a Course

Goal: Sell and deliver access to an online course. Best for: Course creators and anyone running a membership or LMS.

Pages / features included:

• Membership Creation — set up course access.
• Membership Signup Page — let users register.
• Membership Access Page — let members log in and view the content.

Goal: Sell and deliver access to an online course. Best for: Course creators and anyone running a membership or LMS.

Pages / features included:

• Membership Creation — set up course access.
• Membership Signup Page — let users register.
• Membership Access Page — let members log in and view the content.

? Open the full guide

5. Host a Webinar

Goal: Educate, train, or sell to an audience through a live or automated webinar. Best for: Teaching or pitching to many people at once.

Pages included:

• Webinar Page — hosts the training or pitch session.
• Thank You Page — confirms registration.

? Open the full guide

6. Custom Funnel

Goal: Design your own journey from scratch, exactly the way you want. Best for: Businesses with a specific flow or unique steps that the ready-made templates don't cover.

Features:

• Tailor every step to your brand, product, and audience.
• Ideal when you need a one-of-a-kind path or special actions.

Which project type is right for me?

Not sure where to start? Match your main goal to the right project:

A few simple tips:

• New to funnels? Start with Collect Emails. It's the simplest, and an email list is the foundation for everything else.
• You can run more than one. Many businesses use a lead-gen funnel to grow their list and a sales funnel to sell — they work together.
• Not sure yet? You can always start with a ready-made type and adjust it, or pick Custom Funnel if you already know your exact steps.
• Want the details? Each type above links to its own step-by-step guide.

Still unsure which project fits your business? Submit a ticket describing your goal (grow a list, sell a product, run a course, etc.) and we'll point you to the best project type to start with.